DEMA 2011

(Dive Travel Business News - October 29, 2011) -- The television team from Another Shade of Blue with Ty Sawyer will be attending the DEMA (Dive Equipment Manufacturing Association) convention, November 2nd through November 5th. The ASOB sales team is offering a discount of $25,000 to destinations throughout the world that are interested in advertising their island, resort or destination via a beautifully produced television series with a legend in underwater photography, Ty Sawyer, serving as the host. The sales team will be looking for outstanding dive related companies to be product placement sponsors for their second season. A very lucrative sponsorship opportunity for worldwide recognition of dive related products is being offered.

"Another Shade of Blue with Ty Sawyer" is nationally televised in the United States on Tuff.TV and broadcast on the internet on KoldCast TV. Another Shade of Blue is in negotiations to be broadcast in over twenty countries next year. read more »

(Dive Travel Business News - December 1, 2011) -- Scuba Schools International (SSI), the premier education and business support company came to DEMA to reinforce and build on its new business model for the recreational sport diving industry – Swim, Snorkel, Scuba.  SSI advises the industry on some of its strategies for success here:

Swim, Snorkel, Scuba Model – The idea of a swim, snorkel, scuba model is keeping customers involved for life. Start them out young in swim, brand them to your business and the love of water, graduate them to Snorkel or Scuba Rangers, then to Freediving or Open Water Diver, Specialties and Xtended Range diving. Check into the new standards and exciting changes that Mike Ange has brought to SSI TXR and how this well-rounded range of products can extend the time customers stay in diving. read more »

(Dive Travel Business News - Nov 30, 2011) --  Just one sting from the luminous jellyfish can halt on anyone’s snorkeling or dive vacation. Fortunately, most jellyfish stings are harmless, but they have the potential to be very painful. To keep underwater adventures free from pain, Reef Safe™ byTropical Seas® has created the new Sting Cooler™ Jelly Fish Sting Relief.

Available in a spray or gel, the biodegradable Sting Cooler™ Jelly Fish Sting Relief solution provides maximum relief from the discomfort associated with stings from jellyfish, man-o-wars, sand fleas, sea lice, fire coral, and many other stinging marine creatures. read more »

(Dive Travel Business News - November 3, 2011) --- Known for its cornerstone trade-only event "DEMA SHOW", the Diving Equipment & Marketing Association (DEMA) announced its leap into the consumer show arena today at the annual DEMA Member Meeting and Update held at DEMA Show 2011. Executive Director Tom Ingram announced that the "Be A Diver Adventure Sports Festival" will be a city-wide consumer event that will take place April 26-28, 2013, in Fort Lauderdale Florida. The Festival will be an annual event.

Described as a "celebration of diving, adventure sports, water sports and outdoor lifestyles", DEMA's first consumer event will be designed to engage current divers, lapsed divers and potential divers, and will include events, music, exhibits, seminars and other activities to promote diving and attract the attention of lifestyle sports enthusiasts. read more »

(Dive Travel Business News - November 2, 2011) -- At the first day of the DEMA Show 2011, worldwide liveaboard company Dancer Fleet, has announced its latest dive yacht: The 100-foot custom luxury Carib Dancer will launch her maiden voyage May 12, 2012, allowing 14 divers to explore the best of the Bahamas each week out of Nassau each week.

The main cruise itinerary will visit areas such as the Exuma islands and the Exuma Land and Sea Park, the island of Eluthera, and Little San Salvador. The itinerary and exact islands visited will vary each week as the captain’s mandate is to provide guests the best possible diving based on the current conditions at that time. The islands are visually stunning and there are numerous opportunities to go ashore and snorkeling for non-divers.

Introductory prices for the all inclusive 7 night cruise starts at $1695 per person for the quad occupancy cabin and $1895 for the deluxe cabins. Airport transfers, accommodations, diving up to 5 dives a day, meals, snacks, beverages – including alcohol – are all included. read more »

(Dive Travel Business - October 27, 2011) -- With many of Bonaire’s businesses offering DEMA Show specials, this year’s show floor is the ideal place for attendees to meet with Bonaire’s hoteliers and dive operators to plan and book their group travel for 2012. “We are very pleased to continue Bonaire’s tradition of a strong presence at DEMA,” said Lara Chirino, Director of Tourism. “I would like to welcome everyone to visit the Bonaire Pavilion - you’ll find us under the “Divers Paradise” license plate banners. We’re all looking forward to a very productive and successful show”

Here are some of the money-saving show-only specials available: read more »

(Dive Travel Business News - October 17, 2011) -- Industry professionals with appropriate credentials can still register for the upcoming DEMA Show 2011 to be held this November 2-5 in Orlando, Florida at the Orange County Convention Center (North Hall) in Orlando, Florida. For a complete list of registration choices, including options as low as US$40 per person for DEMA Members (Non-Member options start at US$60) visit DEMA SHOW.

DEMA SHOW 2011 housing options are still available in the show's Official Hotel Block. Two new housing options, Homewood Suites and Embassy Suites, have been added to accommodate attendees still needing to book a reservation. Complimentary shuttle service to and from the North Hall of the Orange County Convention Center will be offered to all DEMA Show 2011 Official Hotel Block participants.  Visit Official DEMA Show 2011 Housing. read more »