Travel Trends Articles

Ypartnership Survey Shows Social Media Reach Exceeds Influence on Travelers

Survey indicates low perceived credibility of Social Media for travel research

Ypartnership Survey Shows Social Media Reach Exceeds Influence

(Dive Travel Business News - November 29, 2010) -- According to the new Ypartnership/Harrison Group 2010 Portrait of American Travelers. friends, online and offline travel agents, guidebooks and other sources of information about travel carry more clout with travelers than social media,  The study looks at how active travelers visit social media sites, consult the content of these sites when evaluating travel service options and, how they’re influenced by it.

Among all active travelers in the U.S. (those who took at least one trip that required overnight accommodations during the previous 12 months), just under half (an estimated 46 percent) have a page posted on a social site. Facebook has achieved the highest rate of market penetration, followed by LinkedIn and MySpace.

Mixed Tourism Growth reported for the Caribbean in 2010

Mixed Tourism Growth reported for the Caribbean in 2010
(Dive Travel Business News - October 22, 2010) --  The International Monetary Fund (IMF) reports the Caribbean region’s tourism growth has been “subdued” following the global recession. Tourist arrivals to the Caribbean are predicted to increase by 3.5 percent in 2010 compared with the same period last year,  however tourism’s growth in the region “uneven,” with some islands are doing better than others.

Speaking at the launch of the Regional Economic Outlook in October. Gilbert Terrier, IMF's senior advisor for the Western Hemisphere stated that,“Smaller islands in the region have experienced a sharper and more prolonged decline in arrivals than some of the larger islands. Destinations that significantly reduced hotel prices following the crisis experienced milder declines in arrivals.” read more »

Travel Study Shows Americans Aren’t Top Adventurers

Intrepid Travel Study Shows Americans Aren’t Top Adventurers
(Dive Travel Business News - October 31, 2010) -- A survey commissioned by Intrepid Travel indicates that Americans are the least adventurous on vacation compared to four other nationalities. The survey, conducted by U.K.-based Opinion Matters, set out to gauge which nationality is the most adventurous on vacation and polled 1,000 travelers each in the U.S., Australia, Canada, New Zealand and the United Kingdom for a base of 5,000 respondents. Californians are the most adventurous and New Englanders are twice as likely than the national average to try deep-fried tarantulas. 

Respondents were asked to reveal how likely they were to try a variety of holiday experiences including eating deep-fried tarantula, sleeping in a hilltop village hut, going on a safari, haggling at local markets and exploring ancient ruins. According to the responses, the U.S. is the least adventurous, while the Kiwis come in first.

Unprecedented Impulse Demand for Last Minute Trips

Impulse Travel Market Expands, poses challenges for travel pros

(Dive Travel Business News - November 2, 2010) -- The 2010 Portrait of American Travelers - a recent study by Ypartnership/Harrison Group - indicates that irresistible travel offers are driving impulse demand, encouraging more Americans than ever before to take “last minute” vacations.  

One of the market forces accelerating the trend toward more impulsive vacation behavior on such short notice is the growing use of ‘flash sales’ by travel service suppliers. These impulsive offers, delivered through unsolicited Emails, have become more commonplace during the past 12 months as suppliers have tried to liquidate what would otherwise be unsold inventory. The study found that fully one out of seven recipients of these unsolicited Emails reported purchasing a travel service as a result. read more »

Changes in the Spa Industry

Spa Industry changes with the times

(Dive Travel Business News - November 1, 2010) -- Spas, they are a changin'.  According to a recent article in the New York Times, demand has waned the over-sized opulent spa service at most large hotels and destination resorts. The troubled economy and low hotel occupancy rates have caused hotel spas to scale back plans, adjust their service offerings and create new promotions to keep their spas viable.

To compensate for the downturn in business, many hotel spas have scaled back in size with new spas being built  in the smaller 5000 - 7500 sq. ft.range, rather than the 35,000 sq. ft. luxury giants of years past.  Hotels have started special promotions to entice local clients to replace the travelers they lost.  Many hotels have started offering spa packages, add-ons and spa credits for hotel guests (giving a voucher for the spa when a room is booked, for example). read more »

ITB Forum Says Travel Full Steam Ahead Out of the Recession

ITB Forum States Travel Industry Recovering from Recession

(Dive Travel Business News - November 05, 2010) -- Speaking at the recent 18th World Travel Monitor Forum in Pisa, Rolf Freitag, President of the consultancy IPK International, said: "The world’s international travel industry is back and now even more dynamic, and this year has underlined its role as one of the mainstays of the global economy". According to Rolf Freitag,  after the worst losses in recent history due to the worldwide economic and financial crisis in 2009, the world’s travel industry is back on course for success, much faster than expected and defying the predictions of international industry analysts. read more »

Gulf, Florida and the Keys Suffering from Glaring Misperceptions about the Oil Spill

Girls On a Florida Beach

(Dive Travel Business News - August 10, 2010) -- A recent study by online travel company Travelocity reports that the misperceptions about the Deep Horizon Oil Spill on Gulf Coast travel plans may take far longer for the travel industry to fix by press releases alone.

There has been progress in stopping the leak in the Gulf since the well was capped several weeks ago:  The outflow of oil appears to have stopped and the process of permanently sealing the well may be complete with the next ten days.

Louisiana, Mississippi, Alabama and northwest Florida have all experienced oiled shorelines. Beaches have been cleaned up and are monitored daily. The vast majority of beaches is now open to the public.

Current  projections by scientists in the field indicate it is very unlikely that the Western Gulf Coast, South Florida, the Florida Keys, and the East Coast will experience any effects from the remaining oil on the surface of the Gulf. 

However, the online travel agency's recently conducted poll of over 2,000 Americans found that many travelers believe the oil has spread far beyond its actual reach. read more »

Travelers Around the World Plan on Spending More on Vacations

SSI Global Travel Trends Reports More Travel

(Dive Travel Business News - August 6, 2010) -- According to new research with Survey Sampling International's (SSI) global online panels 60% of consumers around the world are planning to spend as much or more on their vacations this year as they did on their last getaways. The consumers most likely to increase their vacation spending are in the Pacific Rim. Americans and Japanese are the likeliest to skip their vacations.

The Chinese and Singaporeans are most likely to be increasing their vacation budgets, with almost half of respondents in those countries anticipating spending more on their upcoming vacations. In addition, about a third of New Zealanders and Australians are investing more this year in their vacation plans. In contrast, just 10 percent of American and Japanese consumers, 11 percent of French consumers and 12 percent of German consumers plan to boost their vacation spend. read more »

American Express Global Customer Service Barometer

American Express Global Customer Service Barometer

(Dive Travel Business News - July 10, 2010) -- In the recently published American Express Global Customer Service Barometer, a majority of survey respondents report that quality customer service is more important to them in today's tough economic environment (61 %). They also say they will spend an average of 9 % more when they believe a company provides excellent service.

The new American Express report indicates that customers want and expect superior service but companies haven't done enough to improve their approach to service in this economy. Highlights of the survey include:

• Nine out of ten Americans (91 %) consider the level of customer service important when deciding to do business with a company. 

• Only a little more than a third of Americans (37 %)  believe that companies have increased their focus on providing quality service. About one quarter (27%) feel businesses have not changed their attitude toward customer service.  Another 28% say that companies are now paying less attention to good service. read more »

More Gulf Coast Oil-Free Guarantees

Gulf Coast Hotels offer Oil Free Guarantees

(Dive Travel Business News - July 13, 2010) --  The BP oil spill off the coast of Louisana in April has caused Florida's hotels to ramp up the advertising of their white-sand beaches. And now hotels along the Gulf Coast are trying to ease the worries of travelers skittish about putting their vacation dollars down on a potentially greasy beach by offering an "Oil Free Guarantee".

Some hotels are easing booking policies by waiving cancellation charges if the property is subject to an "oil event', others are guaranteeing full refunds for prepaid reservations if the guests cannot use the beach and many are waiving early departure charges should the oil spill affect a guest's stay.

Check the fine print though. For instance, Marriott is offering refunds if there's "an official beach closure" by government authorities while Hilton Worldwide will give guests a full refund if their stay was "in any way affected by the Gulf oil spill." Hilton's offer includes those who are uneasy about coming regardless of whether oil has washed up on the beach. read more »

Travel Provider Offers Oil Spill Guarantee

BP Oil Spill off Louisiana Coastline May 2010

(Dive Travel Business News - June 14, 2010) -- In an effort to overcome the skittishness of travelers unwilling to commit to a beach vacation in Florida due to looming the BP oil spill that threatens Florida beaches, Orbitz is offering full refunds on hotel stays at participating properties.

Travelers who make a hotel booking (not an air/hotel package) at a participating Florida hotel via Orbitz for travel now through July 31, will be covered under the Orbitz "Open Beach Guarantee". This guarantee provides for a full hotel refund if a government agency closes a beach within 20 miles of the property or declares it dangerous.

Orbitz said in a press release that it is hoping to extend the guarantee to other Gulf Coast beach destinations. View terms of the Open Beach promo here on the Orbitz website. The list of participating properties includes many in Miami, Fort Lauderdale, Daytona Beach and other areas that so far have not been linked to the spill.

** This RSS Feed is brought to you by www.DiveTravelBusinessNews.com **

Travelhorizons Traveler Sentiment Index

Ypartnership Travelhorizons Traveler Sentiment Index

(Dive Travel Business News - May 31, 2010) -- The April Travelhorizons Traveler Sentiment Index finds a significant increase in perceived “money available for travel” (82.4 in April 2010, up from 70.3 in April 2009), suggesting that consumers are now more confident about their personal finances and may be more inclined to make discretionary expenditures on travel services than they were one year ago.

Three of the six variables from which the index is derived (”interest in travel,” “time available to travel,” and the aforementioned “money available for travel”) are increasing, while the remaining three (”affordability of travel,” “perceived safety of travel,” and “quality of travel services”) are declining. The greatest decrease was observed in the “perceived affordability of travel” (down from 118.6 in April 2009 to 103.5 in April 2010), signaling that recent efforts by many travel service suppliers to increase fares and rates have not been lost on the traveling public. read more »

Travel On The Rebound?

PhoCusWright Study Says Travel on the Rebound

(Dive Travel Business News - May 27, 2010) --According to a new study by PhoCusWright, Travel recovery has begun although most travel companies are not feeling the relief. The report, entitled "Cutting Losses, Rebuilding Confidence: Key U.S. Traveler Insights,”cites  trends that are shaping lodging, air travel and other travel components. 

According to the study, travel has taken a one-two punch: Not only did fewer people travel (-11 percent) , but those who did travel spent less (-15 percent). The report indicates recovery will be restrained. While fewer consumers plan to pull back on their travel in 2010, the percentage of those who plan to travel more has not increased. Other Trends Include:

---Quality, not quantity
Even though travelers took fewer trips in 2009 compared to 2008, the trips they took were longer; trips of four nights or longer accounted for 59 percent of all trips in 2009.

---Economy busts the boomers
Older consumers (45+) pulled back on travel earlier than younger travelers, and were less likely to travel in general. read more »

Summer Family Travel Still A Go

American Express Survey for Family Travel

(Dive Travel Business News - May 27, 2010) -- A recent survey by American Express indicates family travel is still strong despite current economic realities.

The American Express Spending & Saving Tracker, found that more than half (51%) are planning a vacation this summer -- even more so among affluents (73%) and young professionals (83%). The average family of four will spend $4000 on a summer vacation.  

The most popular trips after family outings:
• Couples trips (26 percent)
• Trips with friends such as “girlfriend getaways” and “mancations” (10 percent)
• A “staycation”—intending to enjoy time off and attractions near home (11 percent)
• Experiential or adventure vacations such as a culinary retreat or hiking trip (7 percent)
 • Educational vacations (4 percent)

 

** This RSS Feed is brought to you by www.DiveTravelBusinessNews.com **
 

 

Expedia's Green Hotel Program

Expedia offers Green Hotel program

(Dive Travel Business News - May 11, 2010 ) --  Dive Travel Specialists take note: The world's leading online travel agency Expedia has recognized the value of providing eco-friendly hotel offerings to travelers who prioritize environmental sustainability and want to travel in a socially responsible manner.  read more »

5 New Adventure Travel Trends for 2010

New Trends in Adventure Travel

(Dive Travel Business News - May 10, 2010) -- The Adventure Collection, a consortium of ten industry-leading adventure travel companies, identified these five travel trends this year:

1. Bookings are solidly up over 2009 – as much as 35 percent.
2. The time between booking and travel has been reduced.
3. Travelers are booking based on value rather than price.
4. Pent-up demand is spurring trips with loved ones.
5. Prime travel inspirations are connection and renewal
 
As the financial markets are rebounding, consumer confidence is improving: “With more stability in the economy, we are seeing significant improvement in bookings,” said Dennis Pinto, chairman of the Adventure Collection and managing director of Micato Safaris.

Value is a key to bookings, agreed those in the survey. Travelers are more value conscious than ever – even at the highest levels. read more »

Fiji Tourism Gets a Boost

Fiji Tourist Arrivals Up

(Dive Travel Business News - May 4, 2010) -- Fiji’s Bureau of Statistics’ latest report showed that a total of 4,199 U.S. passport holders visited Fiji in March, an 18.6 percent increase compared to March 2009's 3,539 total. Regional Director Ili Matatolu stated that this result showed cause for optimism for the U.S. market as it builds up its recovery from last year's challenges. She added that results for the first quarter of 2010 compared to last year also showed a 5.1 percent increase, but the real goal is to get back to 2008 levels in terms of its recovery marketing benchmarking. North America is Fiji’s third-largest market. For more information, visit Fiji Tourism website. 

** This RSS Feed is brought to you by www.DiveTravelBusinessNews.com **

More Americans Ready to Travel this Year.

AOL Travel Survey Says Americans Ready to Travel

(Dive Travel Business News - May 3, 2010) -- In a recent AOL online survey 67% of the 1000 respondents said they planned on spending more than $1000 on a holiday - up 5% from 2009.  Travelers are ready to travel more and stay longer, but they are also ready haggle for bargains, ask for discounts and extras and do their homework before booking.

According to Beth Caulfield, the editor-in-chief of AOL Travel,"They are indicating that they will spend more but they are doing more and putting more effort to make sure they get the most for their money. "They are still very focused on value."

Nearly 55 percent in the poll hope to take more than one vacation, an increase of four percent from a year ago. Fewer people are also planning shorter trips.

Almost half of those surveyed said they plan to cash in their air miles this year, compared to 31 percent in 2009.

More people also suggested they would be flexible with their departure and return dates and more were willing to fly during non-peak times and to take connecting flights to save money. read more »

PhoCusWright Tracks Travelers' Online Habits

PhoCusWright Travel Research Studies

(Dive Travel Business News - April 23, 2010) -- PhoCusWright's Social Media in Travel: Traffic & Activity is the market research firm's latest study of the travel market published in April 2010.  The study provides a detailed examination of the role of online social media in travel. The study outlines the impact of social media on major online travel categories, and the implications for travel companies that wish to tap the potential of this highly dynamic form of traveler behavior.

"We're in a really interesting period of upheaval and chaos within the interface between travel suppliers and travelers," said Douglas Quinby, senior director of research at PhoCusWright and author of that group's new study. read more »

Malaysia Warns of Unlicensed Tour Operators

Tourism Malaysia warns of Unlicensed Operators

(Dive Travel Business News - April 23, 2010) -- A November 2009 DTBN article, "Unlicensed Tour Operators Thrive on the Internet" discussed a trend in travel where the internet is now being used to persuate to buy from illegal agents by offering ridiculously cheap rates and empty promises. Now tourists to Malaysia are being advised not to buy tours from unlicensed operator or so-call "free lance agents" to avoid being conned.

Chairman of the Malaysian Association of Tour and Travel Agents (Matta) KL Tan reminded travelers that only bona fide tour operators licensed by the Tourism Ministry and registered with Matta are allowed to provide tour excursion packages read more »

The latest Spirit in Airline Customer "Service"

(Dive Travel Business News - April 14, 2010) -- What can we say? Airlines really don't want to have any customers when you hear the round-up of bizarre customer service behaviour we're reporting below. Let's hope this doesn't catch on and go global...

Last week the small Florida airline, Spirit Airlines Inc. became the first airline to announce it would charge up to $45 to put a carryon in an overhead bin starting August 1, 2010.  Spirit airlines really, really, really wants you to like its carry-on baggage fees. Is this the Spirit of flight, the spirit of customer service or the spirit of greed? Check out the article.

In the wake of Spirit's announcement, earlier this week two Democratic U.S. Senators introduced legislation that would ban airlines from charging fees for bags carried aboard planes. "We cannot allow these flood gates to open." remarked Senator Ben Cardin.  Read the article here. read more »

Visitor Arrivals on the Rebound in Asia-Pacific

PATA Visitor Arrivals on the Increase

(Dive Travel Business News - February 4, 2010) -- The Pacific Region is regaining some lost ground as travel demand continued to pick up in the last few months of 2009. Visitor Arrivals were up according to preliminary figures from the Pacific Asia Travel Association (PATA) that showed International  visitors to the Asia Pacific region grew by 3% year-on-year in November 2009.

All the sub-regions, with the exception of the Americas, recorded growth in arrivals for the month. Southeast Asia led the Asia Pacific region’s recovery with a 15 percent increase in arrivals:  Malaysia grew 11%; Singapore was up 8%; Thailand was boosted by 26%; and Vietnam was up 37%.

Growth in international arrivals to Northeast Asia (China, Taipe, Korea, Hong Kong, Macau and Japan), averaged 2% for the month of November.  

In South Asia, overall growth was up 2% for the month of November with boosts in arrivals to the Maldives (up 7%), Nepal (up 8%) and Sri Lanka (up 20%) while India fell by 1 %. read more »

Travelhorizons Survey Studies Social Media and Travelers

TravelHorizons Survey Reveals Social Media Impact on Travel Plans

(DiveTravelBusinessNews.com -- February 2, 2010) -- The results of the most recent travelhorizons survey, co-authored by Ypartnership and the U.S. Travel Association, reveal how new forms of social media have influenced consumer choice when it comes to evaluating and purchasing travel services.

According to the nationally representative survey of just over 2,200 U.S. adults, conducted in October 2009, almost six out of 10 (59 percent) of active travelers have visited a social networking site. Their most popular activities while on these sites include uploading photos/videos (49 percent) and rating products or services (46 percent). Roughly one-quarter have visited a chat room and/or posted content to a blog. Nearly half (46 percent) check new postings to their site(s) at least once a day. read more »

Research points to why many dive trips shouldn't be booked online.

(Dive Travel Business News - January 20, 2010) -- A new study by Forrester Research indicates that 15% fewer travelers will make online bookings in 2010. A recent article on CNN.com talks about this trend and includes 7 trips not to book online: Adventure travel, exotic travel and international travel in general are just three of the types of trips best booked through a travel specialist. This trend bodes well for those of us in Dive Travel - if you are developing your niche you won't be in competition with the big online travel companies for clients.

** This RSS Feed is brought to you by www.DiveTravelBusinessNews.com **

Travel Horizons Survey - No significant change in travel demand forecasted

TravelHorizons Survey Oct 2009

(DiveTravelBusinessNews.com - Dec 1, 2009) -- An estimated 53 percent of all U.S. households are planning at least one leisure trip between now and April 2010, down slightly from the 56 percent who stated the same intention in October 2008, according to the results of the Ypartnerships most recent travelhorizons survey.

The October 2009 survey (which is co-authored every 90 days with the U.S. Travel Association and evaluates demand over the next six months) suggests that the travel industry is not out of the woods yet and that value will be in vogue once again, Peter Yesawich, CEO of the Ypartnership reports.

"Without question, 2009 has been a year of considerable challenge for practically every travel service provider," Yesawich said. "So, as the year comes to a close, our thoughts turn to the year ahead with the hope that market conditions will improve. And for some in the industry, just "stabilize" would come as welcomed relief." read more »

Internet Spawns a New Breed of Traveler

Amateur Expert Bag of tricks

(DiveTravelBusinessNews.com - Nov 21, 2009) -- While many industry watchers conjecture that the Internet will take over the traditional travel industry with online booking engine companies, more than 75% of the 2700+ travel industry respondents to a new travel industry study believe travelers want personal service and won't all be booking online.

According to the new research, conducted by Amadeus, what the Internet is doing is producing increasingly well-informed travelers who do significant online research before they book a trip. These travelers also share their personal travel expertise through blogs, discussion forums, social networking sites like Facebook and personal travel reviews found at sites like TripAdvisor. Some report their experiences on-the-fly via their Blackberry or nearby Internet Cafe. This emerging segment, dubbed the "Amateur-Expert Traveler," is more knowledgeable, more adventurous and more likely to thrive in an emerging economy than ever before, Amadeus says. read more »

Maldives Proposes Green Tax before it Disappears into the Blue.

Maldives Tourism Dept

(Dive Magazine - Sept 9, 2009) -- According to Dive Magazine (UK)the Maldivian government plans to impose a US$3 per day Green Tax on its visitors. The plan, which is yet to be approved by parliament, is expected to bring in $6.3 million USD annually from the 700,000 tourists who visit its islands.

Under threat of climate change, the Maldives archipelago,  located in the Indian Ocean, is under siege by rising sea levels that may submerge many of its islands by 2100.   Maldivian President Nasheed has launched an initiative to make the islands the first carbon neutral country in the world where all energy used on the islands coming from renewable sources in 10 years time. 

 ** This RSS Feed is brought to you by www.DiveTravelNewswire.com **

Tourism Poised for a Turn-around?

Signs tourism may be taking off

(Travel Agent - Nov 6, 2009) -- Good news may be just around the corner for those of us in dive travel and tourism. The United Nations World Tourism Oragnizations's (UNWTO) recent World Tourism Barometer survey reports that the world's tourism decline may be poised for a rebound with expectations of moderate growth for 2010. 

The recent report points out that while the overall decline in international tourist arrivals was 7% between January and August 2009, the high season months of July and August saw only a 3% decline in arrivals. These statistics, combined with recent economic data point to a bottoming out of the downward spiral. More than 330 industry experts who responded to the survey concur that confidence is picking up.    

While PricewaterhouseCoopers has downgraded its US lodging industry expectations, its survey of overall industry performance indicates that we are in the initial stages of economic and lodging demand recovery.  read more »

Travel Spending & Saving Survey

American Express Card

(American Express - Sept 14, 2009) - A new survey from American Express  reports that 30 percent of U.S. consumers plan to adjust this year’s travel plans for Thanksgiving -- historically one of the busiest travel days of the year -- but only 21 percent expect those expenses to decrease compared to last year.

The American Express Spending & Saving Tracker is the second in a monthly series of reports about consumers’ views on the economy and what is motivating them to spend and save. The research sample of 2,009 adults included the general U.S. population, as well as two sub-groups -- the affluent and young professionals. Respondents whose plans are changing said they’ll rely more on automobile travel, stay for a shorter time and cash-in rewards to help pay for holiday trips. The most significant changes are from the young professionals -- 37 percent said they’ve adjusted their plans versus the affluent and general population (both 30 percent). read more »

Job Loss Protection Travel Insurance

 ( USA TODAY - May 28, 2009) -- There's no question the travel industry is hurting big time. As if enduring the most severe recession in generations weren't enough, the H1N1 crisis further dampened advance bookings. So the threat of rising unemployment is taken as much more than a threat by many travel executives.

Thus the emergence of a term you might not have encountered very much in the past: Job Loss Protection. It's why so many travel companies are reassuring you it's okay to book that vacation, even if you're worried about losing a steady paycheck, because your booking will be covered.

In some cases, you can purchase such protection as part of a travel insurance policy. In other cases, travel suppliers—including those that sail as well as fly—are pledging to offer assistance if you suddenly find yourself unemployed. read more »

Survey delves into consumer vacation plans, beliefs

Survey delves into Traveler plans, beliefs

(May 22, 2009 - DTN) - Travel Trade - The majority of Americans (60%)believe that tours and vacation packages offer more value for the dollar, a recent consumer survey commissioned by USTOA found.

According to an earlier survey of USTOA members, "Buying a tour or vacation package can save an average 20% to 30% in general. In 2009, because of the stronger dollar, international travelers in particular can save an average 20% over last year's prices in many destinations," said Bob Whitley, USTOA president.

The consumer survey also revealed that three out of four Americans are planning a vacation trip this year despite the recession. But people are modifying their vacations by looking for affordable destinations and by traveling closer to home, survey results showed. read more »

Trends in Dive Travel - The Cayman Islands

(May 6, 2008 - Modern Agent) -- This is an excerpt from an editorial by James Ruggia of Modern Agent:

The Cayman Islands famous dive market is going through unusual times as PADI is reporting a decrease in the number of people taking the course for scuba certification.

But dive operators here are seeing a possible return to the Caribbean by divers as more exotic dive locales are priced out of the market. “Such exotic destinations as Fiji, Tahiti and Palau were doing well until about six months ago,” says Yvonne Oyler, a dive travel specialist with Cape Coral, Fla.-based Aqua Dreams Travel. “As the fear of a slowing economy took roost we’ve seen those travelers come back to the Caribbean. The Cayman Islands has great beaches, solid infrastructure, shopping, easy air access and really great diving. So it appeals to divers and their non-diving spouses.”

The Cayman Islands dive market, which is naturally attracted to the superb reefs and the far ranging visibility under water, is also trending away from strictly diving towards soft adventure activities ranging from deep-sea fishing to sea-kayaking. read more »

Travel Upside to Economic Woes

(May 12, 2008 - Travel Agent Central.com) -- Consumers are buzzing about the “R” word. With rising foreclosure rates, soaring gas prices and an economy teetering on recession, you’d think selling a vacation right now would be an impossible task. Not so, says Margie Jordan, owner, ASAP Travel in Jacksonville, FL.

Despite the state’s plummeting home sales and the second highest foreclosure rate in the nation, Jordan is coping by helping new and existing clients find value in travel. Still, “the economy definitely has had a less than desirable effect on my clients’ travel plans,” Jordan emphasizes, citing one soon-to-be-married client who previously purchased two homes as an investment. Now, his primary home is in foreclosure and he’s moved into a smaller investment property.

“He’s also made sacrifices in his Hawaii honeymoon plans as well,” Jordan says, noting that “the client is renting a timeshare from a friend at a deep discount rather than staying at the luxury hotel where he’s getting married.” read more »

Intl Travel Expected to Increase this Summer

(May 15, 2008 - Travel Daily News.com) -- In a first-ever summer forecast for foreign travel, AAA expects 25.1 million Americans will be travelling internationally this summer, an increase of 2.6 percent over the 24.5 million who were estimated to have traveled overseas last summer. The report includes all travel outside of the United States, including Canada and Mexico. According to the report, which was produced by Global Insight, American travelers will be spending $30.7 billion while traveling internationally during the months of June, July and August. American spending overseas will increase by 5.7 percent, primarily due to inflation and the weakness of the U.S. dollar compared to several major currencies.

“Americans are working harder and longer than ever, and they feel their vacation is a benefit that they have earned,” said Betsy Sell, Managing Director of Travel for AAA. “Foreign travel is still the ideal trip for many Americans, and summer is the prime season to go. So, Americans will rearrange their budgets and postpone some trips, but they are still interested in traveling abroad.” read more »

Profit from the Splurge Travel Phenomenom

(May 16, 2008 - Travel Trade) -- Some 58% of travel consumers willingly splurge on the right kind of experience, income does not determine who will splurge and who will not, younger travelers are more likely to splurge than older travelers and splurging is driven most often by the desire to create special memories and share unique experiences with loved ones.Those are the key findings in a recent study by PGAV Destination Consulting that explored the behavior and motivating factors of the so-called Splurge Traveler - that traveler who will choose to spend a little extra money on various travel experiences, amenities and products.

The study identified several specific motivators, both emotional and functional, driving travelers to splurge or not.

“We wanted to know why, to the degree that we could understand it at least, people choose to splurge and what’s really behind that,” Mike Konzen, vice president of PGAV Destination Consulting, told Travel Trade. read more »

PhoCusWright Study Results on Travel Distribution

(May 20, 2008 - Modern Agent) -- Last month PhoCusWright released the Travel Agency Distribution Landscape report, which describes agents today as a large, dynamic opportunity in the market. And that comes from an organization which has, until now, mostly focused on online travel.

PhoCusWright says that while the Internet has been a significant area of growth and central driver of change in travel distribution over the past decade, the traditional travel agency segment remains significant, compelling, and deserving of careful study and consideration. According to the report, U.S. travel agents sold $110 billion in 2006, representing 41 percent of the total $266 billion travel market. The report says agents sold $107 billion, or 38 percent of the market in 2007, and projects that agency sales will be 33 percent of the total market by 2009. Yes, that’s a drop, but the report notes specifically that the rate of share loss has slowed. read more »

Trend: Travel Agents in Comeback Mode

(Tuesday May 27, 2008 - Travel Trade) -- The traditional travel agent appears to be making a comeback, according to Ypartnership’s 2008 National Leisure Travel Monitor report. In fact, according to the findings, leisure travelers have been more likely to use a traditional travel agent this year - to obtain travel information and prices, or to make a reservation - than last year.

In 2008, nearly two in 10 leisure travelers used a travel agent to obtain information and prices, or to make a reservation. Among those seeking information/reservations for airlines and hotels, the number of travelers who used a traditional agent is even higher - three in 10.

In addition, three in 10 airline/hotel travelers are planning to use a traditional travel agent during the next 12 months.

These findings represent a significant increase of five percentage points over last year. read more »

Sinking Global Economy Affects Consumer Confidence

(January 11, 2008 - PATA) -- PATA is warning that rising oil prices, the spread of the sub-prime credit issue in international markets and the slow down in the U.S. economy are all taking their toll on world consumer confidence.

According to the latest Global Consumer Confidence Study conducted by The Nielsen Company, more than a quarter of global consumers expect a global recession in 2008, resulting in a dip in confidence in 21 of the 48 markets surveyed. Globally, more than 50 percent of people are concerned that a recession will lead to unemployment and inflation.

Thai, Chinese Taipei and Italian consumers are most pessimistic about a global recession in the next 12 months. However, 40 percent of the world’s consumers do not believe there will be a global recession next year. For more information, visit www.pata.org.

** This RSS Feed is brought to you by www.DiveTravelNewswire.com **

Family Travel Survey - Kids Clubs Important

(March 28, 2008 - DTN) -- Are you planning a family dive trip with non-diving children? TripAdvisor has conducted a family travel survey of more than 2,400 respondents worldwide, and discovered that more than half of travelers surveyed (51 percent) said money is the biggest barrier when it comes to taking family vacations.

The hardest part of taking a family vacation is staying on budget, according to nearly one-third (30 percent) of respondents who take trips with their children. Forty percent of travelers said they sometimes include the grandparents on a family vacation and 10 percent of those travelers said it’s so they can pay part or all of the tab (beyond their own expenses). Sixty-three percent of respondents with children sometimes leave the kids behind when it comes to leisure trips. Forty percent of travelers surveyed said they are willing to leave their children at a kids’ program while on vacation.

** This RSS Feed is brought to you by www.DiveTravelNewswire.com **

Global Tourism to Generate $8 Trillion in 2008

(March 7, 2008 - DTN) -_ World travel and tourism is expected to generate close to $8 trillion in 2008, rising to approximately $15 trillion over the next 10 years, according to the latest Tourism Satellite Accounting (TSA) research released by the World Travel & Tourism Council (WTTC) and its strategic partner Accenture. Overall, the new TSA results reveal a moderate impact on the travel and tourism industry as a result of the global economic downturn, with its annual growth rate experiencing a slowdown in 2008, to 3 percent, in comparison to 3.9 percent in 2007. The long-term forecasts point to a mature but steady phase of growth for world travel and tourism between 2009 and 2018, averaging a growth rate of 4.4 percent per annum, supporting 297 million jobs and 10.5 percent of global GDP by 2018. read more »

Census Benchmarks “Be A Diver Program”

(March 28, 2008 - DEMA) - According to the Diving Equipment and Marketing Association (DEMA) Open Water level certifications in the US and US territories fell about 1.4 percent overall as measured from 2006, in spite of volatility and uncertainty in the overall U.S. economy.The census revealed that 160,249 divers were certified at the Open Water level in 2007.

Tom Ingram, DEMA’s Executive Director, explained, “The industry needs this important benchmark in order to gauge the effectiveness of the ‘Be A Diver’ campaign. Our goal with ‘Be A Diver’ is to increase the number of new, Open Water diver certifications by 10 percent over a two-year period. Since the campaign begins at the consumer level in 2008, the 2007 number is critical as our initial point of reference.” read more »

PNG Sees Tourism Growth in 2007

(February 26, 2008 - DTN) -- Papua New Guinea (PNG) has surpassed the 100,000 mark in inbound visitors, recording more than 102,000 international visitor arrivals in 2007, a 32 percent increase. The PNG government made $15 million available to implement a 10-year National Tourism Master Plan and establish a national task force on tourism. The plan replaced the PNG Tourism Promotion Authority with an industry dominated body, “Tourism PNG,” comprised of key industry bodies including hotels, airlines, tour operators and niche associations. The overall goal is to double the number of tourists on holiday in PNG every five years. Visit: pngtourism.org.

** This RSS Feed is brought to you by www.DiveTravelNewswire.com **

Trend: Carbon Offsets Part of the Travel Business Plan

(May 2, 2008 - Modern Agent) -- Edwin Fuller, president and managing director of Marriott Lodging International said to delegates at the PATA CEO Challenge 2008: Confronting Climate Change in Bangkok, “In Europe, consumers say: ‘We will not buy your hotel unless you have an environmental program we can see.’”

Unsurprisingly, those environmental programs are now springing up in the private sector, despite a lack of incentives or environmental policy initiatives at government level in Asia. In the private sector, for example, Six Senses Resorts & Spas now invests 0.5 percent of gross income from each hotel back into a sustainable, environmental and responsible fund (SERF). This averages out at $100,000 per hotel per year across the group. Six Senses’ carbon offset program now replaces all carbon emissions from guests’ flights as well as emissions from hotel operations. The company offsets emissions from coal fired power plants in South India by replacing them with wind turbines. read more »

Americans Still Planning Trips Overseas

November 14, 2008 (Travelex.com) -- Although the recent setbacks in the world economy have impacted the travel industry, some reports show that Americans are still planning international travel. However, in this new economy controlling costs is a key trend for most travelers. Americans are planning the trip well in advance to shop for discounts and monitor currency fluctuations for the most favorable exchange rates.

They are using prepaid foreign currency travel cards. A recent industry study suggests that more and more travelers are turning to electronic forms of payment such as MasterCard-branded Cash Passports. They are using planning tools to estimate the cost of vacation basics such as the price of meals, drinks, accommodation, public transportation and attraction entrance fees in more than 50 popular destinations worldwide. read more »

Travel Guard Reports Segments Still Traveling Strong.

November 14, 2008 (Travelguard.com) -- Travel Guard reports that despite economic uncertainties, segments of American consumers are still planning and booking travel -- in some cases for trips as far in advance as five months.

Travel Guard data suggests the "empty nester" and Baby Boomer segments of the population may be sacrificing other purchases, but are not willing to give up their "right to travel." Travel Guard reports the average cost of trips covered through the company's plans in September and October of 2008 dipped only slightly compared with the same period in 2007 -- from $2,057 to $2,009.

While many media reports conclude that Americans are staying closer to home, this is not the case for Travel Guard clients. The number of clients traveling outside of the United States has dipped only slightly, from 79.5 percent in 2007 to 78.7 percent in 2008. For more information, visit www.travelguard.com.

** This RSS Feed is brought to you by www.DiveTravelNewswire.com **